It is not easy to convince people that if one 
describes a process, one is not taking a stand, 
pro or con. As a professor of literature, I am 
entirely on the side of print. As a person living in 
an electrical environment of information, I 
naturally study the effects of this new form on all 
of us. I do not endorse either electrical 
technology, or its effects. TV, for example, is a far 
more virulent pollutant than anything identified so 
far by the anti-pollution ecologists. The polluting 
powers of TV have nothing to do with the 
programme content. The massive media effects of 
a language, Russian, Chinese, English, German, 
etc. on our entire ways of seeing and feeling are